Target and Major League Baseball Team Up for Education
Target Corp. (NYSE: TGT) and Major League Baseball (MLB) announced today they will work together this baseball season to engage guests and fans in celebrating teachers and inspiring kids.
Efforts will include Target joining MLB and PEOPLE’s tradition of recognizing community heroes through the Target Presents “PEOPLE All-Star Teachers” program, hosting a series of events in schools, and honoring teachers at the 2014 All-Star Game.
In addition to the education-related efforts, the relationship will also include special events and retail opportunities in connection with the 2014 All-Star Game at Target Field in Minneapolis.
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From Spring Training through All-Star Week, current and former MLB players, including New York Yankees outfielder Carlos Beltran and Los Angeles Dodgers first baseman Adrian Gonzalez, will encourage fans to nominate their All-Star teachers, share stories about their personal support of education and participate in Target-hosted events, such as School Library Makeovers, in MLB communities.
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Beginning today through May 6, the public is encouraged to visit AllStarTeachers.com to nominate an outstanding K-12 teacher from their community.
Target, MLB and PEOPLE will select three teachers per MLB club for a total of 90 finalists that fans will vote on from June 5-29.
The 30 winning “All-Star Teachers” – one representing each MLB club – will be revealed on July 9, with a special tribute during the All-Star Game on July 15.
Photo courtesy: Target